Resources: Audio Math

A quick guide to key audio terms and metrics.

 
 

SOV…AQH….DAI….Audio advertising terminology got you stumped?

Back to school isn’t just for kids! If you want to get ahead of the curve before you start planning for 2022, or have interns and new hires who could benefit from an introduction, we’ll help you brush up on the essentials you need to know.

Whether your audio marketing plan includes podcasting, radio, or a little bit of both, we cover the ABCs of audio advertising in two quick guides.

Download your copy of Audio Math for Podcast Advertisers here:

We have the basics of buying radio covered too! Audio Math for Radio Advertisers breaks down the formulas for building your next national radio campaign.

 
 

 

Get schooled on more audio buying essentials:

Podcast Ad Bootcamp

Network Radio 101